About

At Two Cents Insights, we help companies stay ahead by making sense of how humanity is shifting—from emerging behaviors to cultural and technological shifts that shape markets. We specialize in identifying the right customer segments, uncovering untapped opportunities, and guiding businesses toward true product-market fit. Whether it's future-proofing a brand, testing a new idea, or navigating change, we bring sharp, actionable insights to help companies make the right moves—before the future arrives.

Our Global Presence
‍We operate across North America and Europe, with established entities in both the United States and Spain. Our Barcelona-based entity, Two Cents Insights SL (NIF: B75914788), allows us to better serve all of our clients while maintaining a strong foothold in the U.S. market. Whether working with fast-growing startups or global enterprises, our team brings a fresh, strategic approach to research.

Here’s the deal. Teams are under intense pressure to show results, fast. You need strategic insights, not just piles of data. But, the big agencies hand over templatized studies that take months and cost a fortune. That doesn’t cut it.

We believe research should do more than just tick boxes. It should be a tool that transforms your game.

You're pressed for time, strapped for budget, and need to prove your team's value… plus grow your business. You want insights that are clear and actionable, not just raw numbers.

At Two Cents, we're all about fresh, smart research. We use the latest tech to turn complex data into insights that make sense—and make a difference.

Ready to change the game with your research? Let’s make it happen.

With Two Cents, you get research that’s quick, reliable, and won’t break the bank. Our insights don’t just sit around—they’re the powerhouse behind your next big pitch, helping you shine and drive your points home.

Working with us

Insights so good your stakeholders keep coming back for more and get you that seat at the table.

Think of us as your fractional research partner.

We’ll do the heavy lifting where you need us, and step out of the spotlight because you need your time to shine.

We want your team to win.

Need us to knock out an end-to-end research project, and provide a beautiful, on-brand insights deck? Got it.

Have a bunch of data that needs to be sorted with new actionable insights? Absolutely.

Want us to help you create a strategic roadmap for the next quarter so that we can blast through your research goals? Let’s do this.

Ready for that promo, but need some insider knowledge on exactly how to get there? We’ve got you.

Here’s the deal - we care about your success. We want you and your team to win big and look good while doing it.

Ready to see how we can help? Drop us a line at hello@twocentsinsights.com.

Working with us

With over 13 years in tech and a lifetime in research, including stints at Google and Twitter, I've built a deep understanding of data and human behavior. Holding a Master’s in Public Policy and coming from a family of small business owners, I've always aspired to blend my tech expertise with my entrepreneurial spirit.

Leading and mentoring teams, particularly a team of 30 at Twitter, has been one of the most rewarding aspects of my career. These roles honed my skills in research and coaching, allowing me to empower others and celebrate their professional growth.

Despite a successful career in big tech, I was often disappointed by the impersonal and inefficient approach of major research agencies. They seemed more focused on their own agenda than on providing genuine, client-centered service, leading to significant waste and a lack of true partnership.

Driven by these experiences, I launched Two Cents in December 2022. Our mission is to deliver insightful, fast, and high-quality research that makes every client feel valued and understood. We strive to ensure that our work not only meets but exceeds stakeholder expectations, driving meaningful change and success for our clients.

Working with us

Insights so good your stakeholders keep coming back for more and get you that seat at the table.

Think of us as your fractional research partner.

We’ll do the heavy lifting where you need us, and step out of the spotlight because you need your time to shine.

We want your team to win.

Need us to knock out an end-to-end research project, and provide a beautiful, on-brand insights deck? Got it.

Have a bunch of data that needs to be sorted with new actionable insights? Absolutely.

Want us to help you create a strategic roadmap for the next quarter so that we can blast through your research goals? Let’s do this.

Ready for that promo, but need some insider knowledge on exactly how to get there? We’ve got you.

Here’s the deal - we care about your success. We want you and your team to win big and look good while doing it.

Ready to see how we can help? Drop us a line at hello@twocentsinsights.com.

Meet Steph Kumar, Founder, Expert Researcher, Coach

Our team

Steph

Founder

I spent 13+ years at tech giants like Google, Twitter & Pinterest, decoding customer behavior. Now, I partner with C-levels to turn those insights into winning strategies.

Megan

Learning Design & Research Manager

My Columbia Master's in Instructional Media & Technology helps me deeply understand customer needs. I love translating those insights into engaging product experiences that stick.

Research you can count on

Working with us

Insights so good your stakeholders keep coming back for more and get you that seat at the table.

Think of us as your fractional research partner.

We’ll do the heavy lifting where you need us, and step out of the spotlight because you need your time to shine.

We want your team to win.

Need us to knock out an end-to-end research project, and provide a beautiful, on-brand insights deck? Got it.

Have a bunch of data that needs to be sorted with new actionable insights? Absolutely.

Want us to help you create a strategic roadmap for the next quarter so that we can blast through your research goals? Let’s do this.

Ready for that promo, but need some insider knowledge on exactly how to get there? We’ve got you.

Here’s the deal - we care about your success. We want you and your team to win big and look good while doing it.

Ready to see how we can help? Drop us a line at hello@twocentsinsights.com.

Fueling winning teams with custom research, training, and coaching at:

Wondering what your customers REALLY think, but don’t have the time?

We'll be your strategic research partner, freeing you to focus on what matters most - maximizing your influence and growing your business.

Need help now? Let’s chat.